Tercera Setmana is the most important Performing Arts Festival of the Valencian Community. For its fourth edition, he commissioned us to design his image and develop a website and an app.

Reflecting on how to express emotions graphically, we realized that today there is a universal language that allows us to express our feelings in a simple way and that everyone understands perfectly: the emojis.

Starting from the idea of the emojis, we have given them a more human appearance by applying their characteristic image on real photographs of people retouched digitally. The result is a disturbing and striking image.

Another particularity of the graphic is that different posters have been designed with which different compositions can be made, grouping them vertically or horizontally, thus creating a flexible image that is easily adaptable to different media.

Emoticonizing!

From human to emoticon in 4 steps. This is the process that we have followed to create the emoticons that we have used in the image of the festival.

Emojization process
Tercera Setmana festival poster
Tercera Setmana festival poster
Tercera Setmana festival poster
Tercera Setmana festival poster

Web + App

For the design and development of the website, we use our own Yourszene Festivals platform, which allows us to make Apps synchronized with the website in a simple and effective way.

Tercera Setmana Festival Web deign
Tercera Setmana Festival Web deign
Festival Tercera Setmana
Festival Tercera Setmana
Tercera Setmana festival app screenshots
Festival Tercera Setmana t-shirts

Next project

Yourszene logo

Yourszene is not a simple portal or directory of companies, nor even an advanced professional social network. It is a cocktail of all these things and something else. An advanced tool for professionals around the world in the Performing Arts sector. Thought to the smallest detail to revitalize this sector in a revolutionary way.

The portal also fulfills the function of social network since it provides multiple options for communication and interaction among the users of it. In short, Yourszene provides tools for companies and companies to promote their products, that is, their shows.

Yourszene
Yourszene

Do you want to visit the english version instead of this one?